: Drew Allar Named 2025 Poster Boy for NCAA Big Ten Conference
In a move that has sent shockwaves through the college football landscape, the NCAA and Big Ten Conference have officially named Penn State quarterback Drew Allar as the 2025 Poster Boy for the Big Ten—a prestigious honor reserved for athletes who exemplify dominance, leadership, and marketability on and off the field.
At 6’5″ and 242 pounds, Allar is not just a prototypical quarterback—he’s a phenomenon. The rising senior has spent the past two seasons transforming Penn State’s offense into a high-octane machine, boasting over 4,500 passing yards and 42 touchdowns in the 2024 season alone. His rocket arm, uncanny field vision, and icy composure under pressure have made him not only a Heisman front-runner but also the face of a new era in Big Ten football.
“Drew Allar represents everything the Big Ten stands for—excellence, grit, and class,” said Commissioner Tony Petitti during a televised announcement at Lucas Oil Stadium. “In this era of NIL and shifting landscapes, we needed a figurehead who could unite tradition with modern appeal. Drew is that bridge.”
But it’s not just about the stats. Allar has become a media darling, landing NIL deals with Nike, Gatorade, and EA Sports. He’s featured on the cover of College Football Illustrated and has appeared in national ad campaigns championing student-athlete mental health. Social media has turned him into a cultural icon, with over 2 million followers across platforms. Allar’s TikTok videos breaking down defenses with a whiteboard have gone viral, earning praise from NFL analysts and coaches alike.
Off the field, he carries a 3.8 GPA in Business Management and volunteers with “Nittany Lifts,” a Penn State program supporting youth development in rural Pennsylvania. His leadership in the locker room is equally impressive, earning the respect of teammates who have dubbed him “The General.”
The Poster Boy announcement also marks a strategic push by the Big Ten to expand its media reach in a hypercompetitive college football landscape. With USC, UCLA, Oregon, and Washington joining the conference in 2024, the Big Ten’s footprint now spans coast to coast—and Allar is at the center of that national brand.
Penn State head coach James Franklin weighed in on the honor: “Drew’s been built for this moment. He’s humble, he’s hungry, and he leads by example. This isn’t just about Drew—it’s about Penn State, about Big Ten football, and about showing the world what this conference is made of.”
As the 2025 season approaches, all eyes will be on Drew Allar. With national title hopes riding on his shoulders and NFL scouts circling like hawks, the pressure is immense. But if the past two seasons are any indication, he won’t just survive it—he’ll thrive.
Drew Allar: Not just a quarterback. The face of the future.
