Texas A&M University is facing a growing backlash from alumni and donors following the costly dismissal of head football coach Jimbo Fisher, a move that has significantly impacted contributions to the school’s 12th Man Foundation. The staggering $76.8 million buyout—unprecedented in college sports—has prompted concerns about the financial priorities of the athletics department and the long-term implications for donor support.
Fisher, who signed a fully guaranteed 10-year, $95 million contract extension in 2021, was fired in November 2023 after failing to meet expectations on the field. Despite landing elite recruiting classes and boasting one of the most talented rosters in the nation, Fisher’s teams failed to reach a Southeastern Conference (SEC) championship game, ending his tenure with a 45-25 record.
What has fueled much of the donor unrest is the way in which Fisher’s buyout is being funded. According to Athletic Director Ross Bjork, the first $19 million will be paid using unrestricted contributions from the 12th Man Foundation, which is traditionally focused on raising money for scholarships, facilities, and overall athletic development. The remaining payments—around $7 million annually through 2031—will come from the athletic department’s budget.
This financial strategy has triggered criticism from supporters who feel their contributions are being misallocated. Historically, the 12th Man Foundation has enjoyed strong support from Texas A&M’s passionate fan base, but the use of donor funds for a massive contract settlement has led to a noticeable dip in enthusiasm and, reportedly, a decline in donations.
These concerns are compounded by recent financial challenges. In the wake of the COVID-19 pandemic, Texas A&M’s athletic department reported losses exceeding $84 million, with a notable drop in 12th Man Foundation revenue due to reduced game attendance and overall economic slowdown. Although the department has taken steps to stabilize its finances—including cost-cutting and support from the SEC—the recent buyout has reignited scrutiny of its spending habits.
Critics argue that while competitive excellence in football is important, the optics of such an expensive separation deal during a time of fiscal uncertainty sends the wrong message to stakeholders. Many donors are now reevaluating their contributions, fearing that their funds may not go directly toward supporting student-athletes or improving facilities as intended.
As Texas A&M begins the search for a new head coach, university officials are under pressure to restore trust with their donor base. Reassuring supporters that future investments will be managed more transparently and effectively will be crucial. Without renewed confidence, the athletic department risks further erosion of financial support at a time when sustained donor engagement is vital to maintaining competitiveness in the SEC.
The Jimbo Fisher buyout may be in the past, but its ripple effects—particularly on donor relations and financial planning—could be felt at Texas A&M for years to come.
